NEWELL, W.Va. -- The annual tent sale at the Homer Laughlin China Co. is taking a new form this year.

The Northern Panhandle company, famous for its Fiesta dinnerware, is working with the Top of West Virginia Convention and Visitors Bureau to hold the first Fiesta Festival Oct. 15-17.

The event will be held at Clarke Field.

Visitors' bureau director Dan Greathouse hopes to make it an annual event. The festival features free concerts, factory tours and plate-painting for children.

Retail outlet manager Pat Shreve says the tent sale typically draws hundreds of people and boosts the local economy.

Seconds in one of Homer Laughlin's newer colors -- chocolate -- will be sold for the first time at the festival, along with just 240 commemorative plates.

NEWELL, W.Va. -- The annual tent sale at the Homer Laughlin China Co. is taking a new form this year.

The Northern Panhandle company, famous for its Fiesta dinnerware, is working with the Top of West Virginia Convention and Visitors Bureau to hold the first Fiesta Festival Oct. 15-17.

The event will be held at Clarke Field.

Visitors' bureau director Dan Greathouse hopes to make it an annual event. The festival features free concerts, factory tours and plate-painting for children.

Retail outlet manager Pat Shreve says the tent sale typically draws hundreds of people and boosts the local economy.

Seconds in one of Homer Laughlin's newer colors -- chocolate -- will be sold for the first time at the festival, along with just 240 commemorative plates.